THE PURSUIT
Leveraging Audi’s long-term connection with football via a multi-platform Sky Sports branded content campaign
Objective
Secure a Premier League football player that could speak in depth about their career and ambitions, whilst embodying a ‘relentless mindset’
ACTION
Secured England international Ebere Eze fresh off the biggest move of his career to Arsenal, who is a brilliant personality and was a natural fit for Audi’s brand.
Bespoke content distributed via his personal Instagram channel
105,000+
ENGAGEMENTS
1,750,000+
VIDEO VIEWS