OFF THE PITCH

Jacamo partnered with Adidas to raise awareness around mental health.

Black text saying 'JACAMO' on a black background.

Objective

Secure a Premier League football player that was comfortable speaking on camera about mental health and their experiences with it.

ACTION

We secured Liverpool & England defender Joe Gomez and created bespoke content which was distributed via his personal Instagram channel.

387,000+

SOCIAL REACH

247,000+

VIDEO VIEWS

A man with a beard balancing a soccer ball on his forehead at a soccer field under a partly cloudy sky.
A young man with a beard and curly hair smiling while sitting on grass during outdoor exercise, wearing a blue athletic shirt with white stripes on the sleeves and black athletic pants.
A smiling man with a beard wearing a light green Adidas Sportswear t-shirt sitting in a stadium with red seats.
A man with a beard, sitting on a wooden bench at a sports stadium, wearing a gray Adidas sweatshirt and black pants, looking slightly upward, with a rusty glass and metal structure behind him.